I was the Creative Director on this wonderful campaign for BT (directed by Daniel P Harris) through DRPG for BT Group. They launched and industry leading benefit package for employees who became new parents or who acted as carers and wanted to should about it. Our approach was to think of the new benefit less about giving employees time - but as a way of giving them back more unmissable moments. The footage we received from folks at BT was really powerful - and the result is this moving, authentic, award-winning film.