Your ideas are only as effective as your ability to communicate them persuasively.
A product is an idea. So is a brand. Your CEO’s vision for the future is an idea too. It might even be the best idea you’ve ever heard. But right now, it’s just a spark. If you want to start a fire then the fuel you need is the power of persuasion.
I’ve spent my career starting fires. Directing award-winning commercials and content for brands, shaping cutting-edge campaigns as a Creative Director, and developing teams of world-class talent who are out there starting their own fires.
Starting fires requires a very particular set of skills (as Liam Neeson likes to say), but it all boils down to telling great stories that entertain and enrich our lives. They help us to connect, build trust and transform - and that’s true whether you’re a person, a brand, a product or a CEO with a vision.
Martin is a multi-award winning Creative Director, Director, and Writer, working with some of the world's most prestigious brands and agencies. Specialising in communications and marketing, his strategy-driven approach harnesses the power of storytelling across film, live experiences, and multi-channel campaigns to deliver bold business results. Martin's unique combination of creativity and strategic insight has cemented his reputation as an industry leader.
For more information or to book speaking engagements please get in touch here.
Martin is currently Group Head of Creative, Film & Animation for global agency DRPG.
Some of the world class brands and agencies I've worked with... you can read what a few of them have to say about working with me here.
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